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case studies: digital documents |
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kamo, inc. has experience working with firms that produce many forms of technology. This page provides an example of one promising technology with which kamo has worked. Please also read an example of kamo's experience in the field of 3D graphics. |
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In the early 1990s, kamo, inc. began to represent a Rhode Island startup called Electronic Book Technologies (EBT). EBT's mission was to produce a suite of powerful tools built upon a burgening standard called SGML (the progenator of HTML which is used to format documents available for browsing on the Internet). kamo, inc. began to represent EBT at a time when there was a very low awareness of the usefulness of it's products by Japanese corporations. kamo's first task was to 'educate the market' by visiting Japanese companies and seeking out potential early adopters and collaborators. kamo, inc. set up EBT's first two distributors and value-added reseller in Japan, continuing to work with EBT until 1994, just after they began to sell their product in Japan. By setting the groundwork and nudging the market to maturity, kamo, inc. ensured that there would be a large market for EBT products. EBT was acquired by INSO Corporation for US$40 million in 1995; its products are well-respected tools with a large market share in Japan and around the world. |
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